A new nightclub for larger ladies and the men who appreciate their ample curves is coming to Birmingham.
Big Girls Paradise opens its doors in the city in September at the Loft Lounge in the Hurst Street entertainment district.
The club already operates regular nights in London, Manchester, Glasgow and other cities and has now set its sights on Birmingham.
But organisers insist it will not be a hunting ground for "feeders" and "chubby chasers", and will not be kinky or for fetishists.
Big Girls Paradise was founded 18 years ago by Linda Koch, a "plus sized" woman herself, who was fed up with the lack of entertainment for curvier women.
"It is for big girls and the many men who admire a larger more voluptuous figure," she said.
"I launched it because I knew a lot of big women felt uncomfortable going out to conventional clubs because of the barbed comments their size often attracts.
"It's for men and women who might otherwise face a Saturday night in watching the latest celebrity bilge, instead of actually enjoying themselves."
The revellers will be greeted by hostesses called "Curvy Kittens" and "Paradise Guys" who will welcome them and, if they are on their own, introduce them to other people.
Linda said although the Birmingham club night did not start until September 28, they had had a "phenomenal response" with tickets selling fast.
Although the night was intended for larger ladies, they did not discriminate and if slim women turned up they would not be turned away at the door.
"Despite what the fashion world might have you believe, not everyone is a size zero and not every bloke is looking for a stick insect," she said.
"Big girls more often than not have personalities to match, which makes for a wonderful atmosphere.
"The men who attend our clubs appreciate that larger women can also be extremely glamorous and attractive with a great sense of humour."