Why Africa’s Complex Markets Need to Move Beyond Business as Usual


Manufacturers and retailers seeking to stay one step ahead in Africa’s complex markets need to move beyond ‘business as usual’ - they simply cannot keep doing the same things and expecting a different result. This is the latest insight stemming from the 5th Nielsen Africa Prospects Indicator (APi) report which includes a comparative ranking [...]

Originally published at Africa.com

Africa dot com - Tue, 28 Nov 2017 19:28:15 +0000

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